I would definitely take make-up out of the picture. Women are beautiful. A sincere smile would be the focus.

You might try to redefine it..but you cannot change it..just because you say "ugly is now beautiful" no one is going to buy it..each of us has his/her own view of it..if we change our minds, we do so over time, because of experience and not because someone says so. That is to say, for people who have brains and use them..for those people who are slaves to what certain celebrities look like, or what fashion magazines depict..well, they are hopeless..they will believe whatever is "hot", "cool", "in"...until they develop working brains and are able to figure things out. :)

The current notion of beauty is pretty good as I see it (mountains, naked bodies, furry animals), despite some deviant extremism caused by humans (Mt. Rushmore, anorexia, puppies wearing clothes). The one thing I'd change is to make beauty a more necessary function of being alive... that is to say, right now a human can live without beauty, surviving on money and soda pop and meth. If our biology demanded beauty on a cellular level somehow (even a relativistic, subjective interpretive beauty), I think our world might be a little better, as it would not only be irrational to destroy the planet and deprioritize artistic freedom, it would be medically impossible.

Beauty is in the eyes of the beholder: http://www.chinapage.org/story/beauty.html "Beauty is in the eye of the beholder" - Origin: This saying first appeared in the 3rd century BC in Greek. It didn't appear in its current form in print until the 19th century, but in the meantime there were various written forms that expressed much the same thought. In 1588, the English dramatist John Lyly, in his Euphues and his England, wrote: "...as neere is Fancie to Beautie, as the pricke to the Rose, as the stalke to the rynde, as the earth to the roote." Shakespeare expressed a similar sentiment in Love's Labours Lost, 1588: Good Lord Boyet, my beauty, though but mean, Needs not the painted flourish of your praise: Beauty is bought by judgement of the eye, Not utter'd by base sale of chapmen's tongues Benjamin Franklin, in Poor Richard's Almanack, 1741, wrote: Beauty, like supreme dominion Is but supported by opinion beauty is in the eye of the beholderDavid Hume's Essays, Moral and Political, 1742, include: "Beauty in things exists merely in the mind which contemplates them." The person who is widely credited with coining the saying in its current form is Margaret Wolfe Hungerford (née Hamilton), who wrote many books, often under the pseudonym of 'The Duchess'. In Molly Bawn, 1878, there's the line "Beauty is in the eye of the beholder". http://www.phrases.org.uk/meanings/59100.html Have you ever noticed that good looking girls usually hang out together with other good looking girls, but when it come to couples the lousiest looking guy dates a Pretty girl and mostly vice versa too. http://anthonysmirror.blogspot.com/2005/11/beauty-is-in-eyes-of-beholder.html Beauty in eyes of beholder, study confirms: WASHINGTON: When it comes to something pleasant, it seems that the phrase "easy on the eyes" may hold more truth than earlier believed, for a study has found that objects or people appear more attractive when the mind can process their looks faster. http://timesofindia.indiatimes.com/articleshow/2037080.cms Scientists ponder beauty and the eye of the beholder: Evidence increasingly suggests the human brain is hard-wired for aesthetics. http://www.sigidiart.com/Docs/beauty.htm

Society would think large noses on women were hot.

Being short is beautiful. I'm only 4ft10.