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Acai berry has been popularized as a super food, advertising campaigns claiming the fruit's high antioxidant content has disease-preventing effects. In 2008, Dr. Susanne Talcott of Texas A&M University found an increase of antioxidant activity in blood tests within less than 24 hours after consuming the berry's juice. Contrary to popular belief, acai juice does not contain high amounts of antioxidants. In 2008, the "Journal of Agricultural and Food Chemistry," found the fruit's potency levels lower than pomegranate juice, red wine, concord grape juice and blueberry juice. Fruit juices such as black cherry juice and cranberry juice have a similar antioxidant content to acai berries. Commercial acai products are a relatively new phenomenon. Acai found its way into the American market in 2001, as a weightloss aid, dietary supplement and disease prevention food. There is not enough research to support these beneficial claims. Texas A&M University - Agricultural Communications (2008, October 17) Comparison of Antioxidant Potency of Commonly Consumed Polyphenol-Rich Beverages (2008, January 26)On One Hand: Proven Antioxidant Activity
On the Other: Super Food Myth
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As an antioxidant.
Your body uses oxidant's do fight off infections so I wouldn't drink something high in them while you have a cold. Studies investigating the use of high levels of antioxidants during colds suggest they add a couple of days on to the viral infection.
Fact of the matter is that as soon as the public starts believing that something is good for you advertisers will start using it to egg it on. Usually the actual research only comes in later once the fad has created enough data to see what is going on.
There's many reasons to keep eating fruit though, but I wouldn't be sold on just one aspect of it.
In terms of what?
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