What does a publicist really do?
by 
shammers avoiding the holidays
ANSWERS: 1
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I find Wikipedia's definition helpful: "A publicist is a person whose job is to generate and manage publicity for a public figure, especially a celebrity, a business, or for a work such as a book or film. Publicists usually work at large companies handling multiple clients. See more at Publicity. In the world of celebrities, unlike agents or managers, publicists typically take a flat monthly fee for servicing a client (whereas agents and managers tend to take a percentage of their client's gross income). Base rates in Hollywood in 2007 for mid to high-level publicists are reportedly in the $3,000 - $50,000 USD per month, per client. An older meaning of the term is closer to pamphleteer: someone who circulates ideas by publishing them, perhaps in ephemeral forms." http://en.wikipedia.org/wiki/Publicist For me as a German native speaker, the word is a "false friend" In German "Publizist" is a publisher of books or magazines, not someone who generates publicitiy for other people, as the publicist does.
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