Apple chief Steve Jobs is said to regard his products as sacred objects that should inspire techno-lust. Do you techno-lust after new technology?
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singwell-is off researching a lot
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No, but I went to the first day of the recent 5-day Apple World Wide Developer's Conference in San Francisco 2 weeks ago, and watched Mr. Jobs demonstrating various latest introductions, including the upcoming iPhone. I have never been to an Apple conference before... I have to say it was eye-opening: not so much the products, but the reaction of the thousands of faithful. It's almost like a cult, when Steve swipes his finger across the iPhone screen to light it up, the room erupts in enthusiasm. I roll my eyes: "It's a fancy PDA / phone!", thinks I. Nobody in the room seems to share my underwhelm. I gotta say, they're loyal.
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