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If you are talking about the Japanese company "Softbank", run by Masayoshi Son, a person of Korean decent born in Japan, then this may help. When Son founded Softbank, he started as a distribution company for game software when most games were on cassette tape. He offered distribution to smaller companies that could not or would not accept terms of larger distribution companies. He wanted to be a company offering a large volume of software such as a bank has large capital. It must've seen trendy to him at the time. He has since diverged into telecommunications and financial businesses - Softbank Captial is a loan company.
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