When is it time to advertise?
by 
Egao No Genki
ANSWERS: 4
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When you want to have, or increase your sales.
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When you have the means to supply the demand.
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When you can reach your target audience for the product or service that you offer. Marketing research is a most helpful tool in determining how and by what medium you wish to reach your selected audience. Some items are seasonal such as holiday related things and by knowing when the proper time to start advertising can be the difference in OK to good sales. Certain products that are of an adult nature would be imprudent to advertise during children's programming. Advertising female items during a male oriented sporting event or men's care products during a Lifetime program would be counter-productive. Time of the day is important too because it makes more sense to advertise sleeping pills at night instead of during the daytime and wake-up and alert drinks during the daytime as opposed to in the evening.
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Most likely when you're looking for business, and you can supply what you plan to sell.
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