by themasterevan on August 16th, 2005

themasterevan

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Does Nike outsource its products?

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  • by RedJohn on November 16th, 2005

    RedJohn

    Nike manufactures literally nothing, except for commercials. Almost all of their products are manufactured by 'independent contractors' located offshore, typically in south-east Asia. Many of these contractors are located in tax havens, set up by various local governments to help bring in foreign capital. Unfortunately, manufacturers can play off one location against another, picking up shop and relocating quickly because they have little invested in the physical plant (e.g., limited hardware, apart from lightweight fabrication equipment, operated out of low-rent or rent-free facilities). Nike claims these manufacturers follow their corporate code of conduct, but this claim has been successfully challenged more than once. Nike spends more on advertising than their offshore employees receive in wages. That $200 MSRP pair of shoes might only cost $20 in materials, labour, and shipping, plus another $30 in advertising and promotion.

    The impact of these manufacturing zones on their nations' economies and populace is not always positive. I would refer you to the book "No Logo" by Naomi Klein for one evaluation of these economic processes.

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  • by dac740 on January 20th, 2009

    dac740

    YES Nike currently enjoys a 47% market share of the domestic footwear industry, with sales of $3.77 billion. Nike has been manufacturing throughout the Asian region for over twenty-five years. The majority of their output today is produced in factories in China, Indonesia, and Vietnam, but they also have other factories in Italy, the Philippines, Taiwan, and South Korea.

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  • by PrivateGomerSpooner on October 23rd, 2009

    PrivateGomerSpooner

    Sweat shops in Asia.

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  • by Violet on July 29th, 2009

    Violet

    DUH!

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  • by jesicamartin on April 13th, 2010

    jesicamartin

    Yeah, Nike manufacturers nothing by itself and it only outsources its products from other manufacturers but it maintains a particular level of quality for its products which helps it maintaining its brand image.

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  • by ruthercassanova on April 13th, 2010

    ruthercassanova

    YES Nike currently enjoys a 47% market share of the domestic footwear industry, with sales of $3.77 billion. A very true and clear fact about Nike being a part of the companies who partake outsourcing in the world.

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