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Virgin Blue took off on 31 August 2000 with two aircraft, one route and 200 team members who shared a clear goal to revolutionise air travel in Australia.
http://www.virginblue.com.au/AboutUs/Virginbluecorporateinformation/TheVirginBluehistory/index.htm
Jetstar Airways is a low-cost airline based in Melbourne, Australia. It is a subsidiary of Qantas, created in response to the threat posed by low-cost airline Virgin Blue.
The airline was established by Qantas in 2003 as a low-cost domestic subsidiary.
http://en.wikipedia.org/wiki/Jetstar_Airways
So, Virgin Blue was launched first.
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