ANSWERS: 1
  • Response from Jeff Bezos, CEO of Amazon.com: It allows small companies to spend most of their time developing their business, rather than occupying themselves with the "undifferentiated muck" of buying servers, setting up bandwidth contracts and the like. The basic idea is that there are certain pieces of heavy-lifting infrastructure where we can take all that fixed cost and resell it to people by the drink as a variable cost. People are excited because they see a future where they will be able to go from an idea to seeing a successful product in less time. People now spend 70 percent of their time on the nitty-gritty technical details of procuring Web servers. In an ideal world, the opposite percentage would work, where entrepreneurs spend 70 percent of the time on differentiated work rather than the muck.

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