American Apparel offers a wide array of American-made shirts at reasonable prices that will suit a variety of fashion needs. Not only does American Apparel sell T-shirts (priced at around $20 as of 2010), but they also sell collared shirts, sweatshirts and sweaters suitable for business. The range of colors and styles (including the latest printed T-shirts) in addition to the company's progressive reputation make an American Apparel shirt a good product on several levels.

On the Other: Image and Durability Issues

When you buy American Apparel shirts, not only are you spending $20 for a plain colored T-shirt (which you may think is overpriced), but you are buying into a youth- and sex-obsessed culture. On its website, American Apparel makes no apologies for selling sexy: most of its models are thin and are barely covered by the clothes they are selling. Also, online reviewers have reported problems regarding the durability of American Apparel shirts, saying they don't last long before falling apart.

Bottom Line

The company's selection and prices should trump some of the social criticism of the company, especially since it is progressive in other ways: the company is eco-friendly and its products are manufactured in America.

Source:

Yelp: American Apparel review

American Apparel models

In These Times: A look at American Apparel