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Customer service guru Ron Kaufman says that, from the customer's point of view, customer service is a function of how well an organization is able to constantly and consistently exceed the needs of the customer.
Customer
The Merriam-Webster Online Dictionary defines customer as one who purchases a commodity or service.
Service
The Merriam-Webster Online Dictionary defines the word "service" as "the work performed by one who serves."
Good Customer Service
The National Partnership for Reinventing Government says that good customer service means that "business is handled so that the customer doesn't have to make multiple calls, visit numerous places or explain his or her problem to more than one person."
Benefits of Customer Service
Keeping customers satisfied helps retain existing customers, encourages word-of-mouth advertising, is more cost efficient and builds employee morale.
Customer Service Leaders
Companies and employees exhibiting a high level of customer service place a high priority on customer satisfaction. Researchers J.D. Powers & Associates list the top providers of customer service as insurance company USAA, Four Seasons Hotel, General Motors and Nordstrom's department stores.
Source:
Customerservicepoint.com: A customer service definition from the Customer's point of view
MSN Money: 25 Companies Where the Customers Come First
Digitaloutput.net: Don't Lose the Benefits of Good Customer Service
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