by Mouazili on October 21st, 2009

Mouazili

Question

Help answer this question below.

Many of the commercials shown in class employ humor appeals. What are the main reasons that advertisers use humor appeals? Identify and briefly discuss the major risks in using humor appeals.

Answers. 1 helpful answer below.

  • by IanAqua on October 21st, 2009

    IanAqua

    It's simple, we're all animals. If you give a cat a toy mouse with no special interest then he won't pay much attention to it. If you, on the other hand, input a vibrating battery and some light colors than the cat will play with it like there's no tomorrow... My point is that we pay more attention to things that we find more amusing, this is the "Fun Theory".

    No comments. Post one | Permalink

Want to attach an image to your answer? Click here.

Did this answer your question? If not, then ask a new question or create a poll.

You're reading Many of the commercials shown in class employ humor appeals. What are the main reasons that advertisers use humor appeals? Identify and briefly discuss the major risks in using humor appeals.

Follow us on Facebook!

Related Ads

ANSWERBAG BUZZ

Why do most ads use humor appeals
Advertising humor appeals
Advantages and disadvantages of humorous appeals advertising
How many adverts use humour
Humorous appeals