News: Getting to the Points
News: Getting to the Points
by Bill SerGio on August 12th, 2004
TV Syndication is the distribution of a TV programs to broadcast TV stations, and cable and sateilite systems. There are 6 minutes of commercial time in each half hour of a TV show, and, in the OLD DAYS, the owner of a TV show would give the TV station 3 minutes of ad time to sell to local advertisers and the owner would sell the remaining 3 minutes to national advertisers. Today that has all changed. TV stations tell the owner of a talk show like the Geraldo Show to buy the Infomercial Time and keep all 6 minutes of ad time and do whatever they want with it. The stations will cut out an additional 3 minutes of ad time anyway from the 30 minutes they sell you and the owner of the tv show can sell the 6 minutes to anyone they want to.
Today, 85% of all non-infomercial TV entertainment shows air in the infomercial time sold by TV stations.
I trade 90-minute feature fims for infomercial time and I can get about $12 million worth of infomercial time for any 90-minute feature film.
Bill SerGio, support@ayzoo.com
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