- NEW!
by pepperoni008 on November 13th, 2007
It doesn't stand for anything!, but since you asked, the story is this...When ESPN started in 1979 we were the Entertainment and Sports Programming Network (thus, ESPN). However, that name took too long to paint across our chests on game day, so we dropped it in 1985 and adopted a new corporate name -- ESPN, Inc.-- and a new logo. And by the way, we're a subsidiary of ABC, Inc., which is a wholly owned subsidiary of The Walt Disney Co. Also, the Hearst Corporation has a 20% interest in ESPN.
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